MUSIC VR BACKERS FUND

Thank you to everyone who applied for the Music VR Backers Fund. Judges are reviewing applications, and will announce on the 20th of April.

In partnership with Music Victoria, the Victorian Music Development Office (VMDO) and Moon Mother, Inverse has created a first of its kind Music VR Backers Fund to support our local entertainers. 

Victorian entertainers will have the opportunity to film their act in immersive VR live, allowing them to connect with fans worldwide. The acts will be able to diversify their income via the Inverse platform and reach those audiences who are unable to physically attend a live event. 

20 entertainers are being selected to film a bespoke performance in a made for VR venue in Melbourne’s inner city. Each performance will be live broadcast through Inverse’s VR and 2D streaming platform as part of the Beyond Boundaries Festival taking place from April 2021 onwards.

Successful applicants will be fully guided by the team at Inverse to deliver an outstanding ‘Made for VR’ experience.

Applications close Sunday 4th April at 11:59 PM
with winners announced on April 20. 

Peta Petidis

Peta Petidis is Muso's Head of Community. She has grown the community sector of the startup live music booking business over the last 2 years. Peta nurtures the company's artist body and keeps them engaged in all things music industry, from education to overall dissemination of the community's talents. She is an active member of all music industry happenings across her hometown of Melbourne and interstate. She co-produces a podcast alongside DJ heavy-weight, Jesabel, freelances for culture and music platforms such as MTV and Grass Fires, and parties among the emerging acts of Melbourne at gigs every week.

Eyal Chipkiewicz

Eyal Chipkiewicz is the current Managing Director of The Boite, Victoria’s iconic multicultural music organisation. In Australia since 2008, he has made strides as an entrepreneur and community and cultural development practitioner. His former venue, Cruzao Arepa Bar, quickly became a cultural hub for those with a taste for everything Latin American. He then established Casa Cultura, an arts collective that harnesses the power of arts as a tool for social change. He also co-coordinates A Voz Limpia, a literary collective that brings together poets, storytellers and writers of all persuasions, mostly writing in Spanish, which has published 9 books to date. Throughout his trajectory he has worked as an engineer, graphic and industrial designer, percussionist, writer, editor and translator, musician and entrepreneur.

Ben Wiesner

Ben is a professional drummer and music educator. As a drummer he has worked with artists such Missy Higgins, The Audreys, Garth Hudson (the band), Grand Drive (UK), Rob Snarski, Christine Anu and Broads. As a music educator, Ben heads up the Music Programs at Box Hill Institute and has overseen the design and build of a world class music education facility in partnership with Sing Sing Studios. Ben in passionate about innovation and sustainability for musicians in the Australian Music Industry.

Dave Newington

Dave Newington has a strong connection to the Victorian Music community and how technology can be leveraged to improve it. Raised in Central Victoria and alumni of The University of Melbourne, Dave is a session pianist and music director across contemporary, indie, theatrical, jazz and classical genres. His performing experiences range from high profile international touring, right through to supporting the emerging artist. He has worked in copyright music management for APRA AMCOS, advocating for song writers as well as venues, the film industry, education and government music users a like. Outside of music, he is Practice Lead in Service Delivery and Leadership consultancy for local independent technology recruitment firm Granite Consulting. With a great love for our music network, Dave continually looks for ways he can advocate for all practitioners in our industry.

Kylie Auldist

Described as ‘the high priestess of Melbourne soul’ Kylie was best known as the lead singer of The Bamboos and an incredible solo artist in her own right before shooting to international prominence in 2016 thanks to the monster summer anthem ‘This Girl’ (Kungs vs Cookin On 3 Burners feat Kylie Auldist). Her sublime vocals broke charts across the world. The remix reached #1 on single charts globally and has been streamed over 1 billion times on Spotify and YouTube alone.

Elise Peyronnet

Elise Peyronnet is the Festival Manager of Melbourne Music Week (MMW), a 10-day music event owned and produced by the City of Melbourne. Elise started MMW 10 years ago, managing and growing the festival since its inception. Together with the music industry, MMW has programmed over 3,000 individual local and international acts, partnering with a wide range of independent local promoters, venues, labels and businesses. MMW is not just another music festival. MMW exists to support the contemporary music industry, raise awareness of the diversity of music in Melbourne and drive visitation and direct economy uplift to the city. Elise’s team works hand in hand with the music industry and cultural and Government institutions to create a unique program that resonates with the people of Melbourne.

In 2017 Elise led the rebrand of Melbourne Fashion Week (MFW), appointing a new creative team and launching new programming concepts to support emerging designers and independent musicians.

Originally from France, Elise was working in the Parisian music industry with independent record label UWe, working with the likes of Beastie Boys, Femi Kuti and Jeff Mills.

Tim Curnick

Tim Curnick is a freelance bass player, music producer and improvising musician with a keen interest in native birds and fascination with the sonic experience. Having cut his teeth in Jackie Orszaczky’s "school of music” in Sydney, his musical influences and exposure to multiple genres has led him to forge a career as seasoned performer, improviser and sound designer.

He performs nationally with Ross Wilson, Leah Flanagan and Killing Heidi, and in between this with improvised soundscape projects Dry People Play Wet Music and Dingbats?!. He has also been a regular performer with Melbourne institution Uncomfortable Science since 2017.

Since 2002 he has recorded and toured with countless popular acts including Missy Higgins, Old Man River, Tim Freedman, Rita Ora, Joey Bada$$, Daniel Johnston, Angus and Julia Stone, Mahalia Barnes and Radical Son. His work features on releases by The Potbelleez, Florian, Carla Werner, Abby Dobson and Old Man River and some of his productions feature on US and Australian TV.

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Grab a VR headset and be part of the inaugural Beyond Boundaries Festival.

In partnership with Music Victoria, the Victorian Music Development Office (VMDO) and Moon Mother, Inverse has created the inaugural festival to showcase some of Victoria’s best talent perform their act through fully immersive VR live streaming technology.
From April until July 2021, fans of live entertainment from all over the world will be able to connect with musicians like never before through the virtual space. Stay tuned for the line up.

Stay in the Know

Why film in virtual reality

Enhance your act through virtual reality

Inverse enables entertainers, venues and event organisers to open up a whole new experience economy by connecting to audiences through filming in virtual reality (VR) technology. Performers can create a visceral and fully immersive experience that transport audiences beyond any limitation. Create high levels of realism through simulated or real-world 3D environments, limited only by your imagination.

Opportunities

360 EXPERIENCE

Filming with virtual reality technology allows for a full 360 degree live capture with 3D depth. It is ideally viewed on a VR headset to create a fully immersive experience with the ability to freely look in any direction at any time. The experience is visceral and life like – the next best thing to being there physically in person. Viewers without a VR headset can still enjoy the 360 degree nature of the content on a desktop, mobile or tablet. 

Reach New Audiences

VR headset sales have grown over 500% since 2020 with rapidly expanding audiences in the United States, Europe and Asia. The Inverse platform uniquely offers entertainers the ability to connect with fans all over the world via virtual gigs plus reach new audiences via the VR consumer base. The 360 degree live capture technology allows for audio, visual, ambient and energy capture to make it feel like you are physically there – something that no other digital channel can replicate.

What does a great VR performance look like?

Inverse uses industry-leading 8K 3D virtual reality technology across up to four cameras. Viewers can then freely jump between these at any time they choose. For the entertainer, this opens up entirely new creative realms for their performance. Place the viewer next to you on stage, backstage, side stage, front row, at the bar - the opportunities are only limited by your imagination.

Virtual reality allows for the viewer to feel present and close to the action, making the performance feel intimate. Entertainers who use the VR camera as their number 1 fan create the most powerful experiences through the feeling of ‘money can’t buy’ access.

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